Social Media & Digital Marketing

Service Description

Transform your business's online presence by understanding the importance of digital marketing for small businesses, enhancing its use, and how to achieve this at a low cost, along with understanding why measuring marketing success is crucial for the growth of your organisation. Course Highlights: • Components of Digital Marketing • Social Media Marketing • Search Engine Optimisation (SEO) • Pay-per-click (PPC) Advertising • Key Marketing Metrics and Why They Matter • Tools for Tracking and Analysing Metrics • Setting Up and Monitoring Key Performance Indicators (KPIs) • Using Metrics to Drive Marketing Decisions Delivered on behalf of Sodexo *Free training is subject to eligibility criteria: local SMEs, VCSEs, and diverse- owned businesses, start ups and sole traders in Kent and North Wales **Limited Spaces Available